Audio lovers around the globe rely on Bose Corporation for high-end, innovative audio
equipment, ranging from home audio systems, speakers, and headphones to
professional sound systems.
In order to serve their resellers in Europe better, Bose
needed a powerful, holistic tool to enable sales staff to collaborate within a more clearly
Bose chose the SAP Cloud for Sales solution and got SAP partner Acorel B.V.
on board. After an extremely rapid, agile implementation, the reorganized sales
department in Europe now operates as a united team using one robust, standard
SAP Cloud for Sales improved management visibility into sales
activities. And Bose gains a better understanding of each individual customer day by
day, enabling it to plan more clearly and better execute sales efforts.